Our Story
Welcome to Prich by KJ, a trusted name in fine jewellery with a legacy that began in 1991. The journey started with Krishna Jewels, founded by Mr Sheetal Grover, whose hard work and dedication built a strong reputation for quality and honesty.
Today, the brand is led by the next generation Chetanay Grover and Priyum Grover, who continue this legacy with a fresh and modern approach. Prich specialises in diamond jewellery, gold jewellery, and polki jewellery, offering designs that combine traditional craftsmanship with stylish, contemporary looks.
We create jewellery for weddings, celebrations, and everyday style. At Prich, every piece is made with care, so it not only looks beautiful but also holds emotional value. Our jewellery is designed to be part of your special moments and memories for years to come.
Customised Jewellery
Designed around your vision, Prich by KJ creates bespoke jewellery that blends refined craftsmanship with individuality - elegant, exclusive and truly yours.
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Personalised Gifting
Celebrate life’s most meaningful moments with personalised jewellery from Prich by KJ. Thoughtfully crafted pieces that turn emotions into timeless keepsakes.
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What Our Clients Say
Loved by Clients for Unmatched Quality, Timeless Design and Lasting Brilliance
Anita Sharma
Absolutely loved the craftsmanship. The jewellery feels elegant, premium and timeless. Prich truly understands modern Indian taste.
Rohit Mehta
Exceptional quality and transparent pricing. The diamond finish and detailing exceeded my expectations.
Neha Agarwal
From design to delivery, everything was flawless. The jewellery perfectly complements both festive and daily wear.
Pooja Verma
Prich jewellery made my special occasion even more memorable. Elegant designs with a luxurious feel.
